Federation Square, Melbourne

Winner of the Melbourne Design Award 2013 for Graphic Design in the Environment.

Federation Square launched its Outdoor Comfort Zones with a range of furniture products designed and produced by Falinc. Our custom-designed and produced bespoke graphics were printed and manufactured onto their Australian-made products. Inspired by the brief to bring an organic feel to the Square, we developed the design theme 'The Australian Rock Garden’ – the concept of plants and foliage sprouting from the rocky ground of Federation Square.

Illustrations are based on Australian flora; with the colour palette of the Australian landscape – the desert, eucalyptus and blackbox natives. The designs were developed over deckchairs, umbrellas, cushions, director's chairs, and 6 metre long furniture storage units.

The two storage units, which are permanent fixtures in the square, are used to house the furniture overnight.

Scope: Graphic Design & Illustration, Deck Chair, Director's Chair, Bench Pads, Market Umbrella, Furniture Storage Unit, Signage, Product Design & Manufacturing
Sling designs: Billy Button, Gumnut, & Vine patterns from the Australian Wildflower Design Series. Custom Designed for Federation Square
Photography: Christian Hogue

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